16. February 2011


Raise Funds, Raise Awareness: Effective Use of Social Media

It was my privilege today to speak to the Texas Council on Family Violence Executive Directors’ Conference. TCFV is a statewide organization representing a network of domestic violence programs that provide direct services to victims and their families. Here are the slides from my presentation. Raise Funds, Raise Awareness (Social Media) View more presentations from [...]

18. August 2010


Social Media Engagement Guidelines: Surviving a Snark Attack

Like 2300 other hopefuls, I have submitted a proposal to present at South by Southwest 2011. This is actually for a dual presentation with Jennifer Wojcik (@TheJenATX on Twitter), co-founder of Pinqued. Here’s the description: One reason businesses delay entering the world of social media is the fear of swimming in shark-infested waters. Even the [...]

17. August 2010


Social Media Marketing GPS: Twitter Tactics - American Marketing Association

The link below is to a podcast I recorded for the AMA’s series on Toby Bloomberg‘s book, written completely on Twitter. While the book was written one tweet at a time, it’s not just about Twitter; the book covers all aspects of social media marketing. Listen to the podcast here: Social Media Marketing GPS: Twitter [...]

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