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6 ways to improve your destination marketing (and why you’re toast if you don’t)
(This is an Open Letter guest post from travel expert Tim Leffel, who wants to help public relations (PR) and marketing folks who are stumbling around in the dark regarding Web-based tourism development. Anyone who still deals with a recalcitrant boss about these issues, even if you aren’t in travel and tourism, will find something [...]
Continue reading...New eBook: Marketing in 2009
16. January 2009
Valeria Maltoni is one of the very few people for whom, if she said, “Jump!” I’d respond, “How high?” A couple of weeks ago she asked me to jump, so I did. I’m very honored to be one of the 12 marketing bloggers she invited to make a contribution to an eBook called Marketing in 2009. Our [...]
Continue reading...Mansion of Terror - Halloween Social Media Style
22. October 2008
In the continued blurring of the lines between content creators serving as “new media”, public relations professionals, mainstream media and the combination of all of the above, I was given press credentials and a media kit for an excellent haunted house here in Austin. In keeping with the interactive nature of social media, I was [...]
Continue reading...We’re New Daddy Bloggers
19. September 2008
Chris Brogan has another project. How does he do it? Dad-O-Matic goes live today. I was honored to be asked to join a group of great bloggers and, more importantly, really great people who also happen to be dads or have something to share about dads. Please visit the new site and comment, especially on my [...]
Continue reading...Is Your PR Firm Social Media Savvy?
14. August 2008
Note: The following article originally appeared in the May issue of the Marketing Watchdog Journal. A recent post by Mike Volpe of Hubspot on the role of PR firms reminded me I had not published it here. While most business executives have never heard the term social media, PR and advertising agencies are adopting it [...]
Continue reading...- 6 ways to improve your destination marketing (and why you're toast if you don't)
- Reclaiming Twitter
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- On vacation
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- Reclaiming Twitter
- Use Facebook Friend Lists to Create Custom News Feeds
- Site Downtime Expected
- Hawaii Tourism Authority breaks the mold with a bloggers fam tour
- Social Media Blog Carnival - Your Best Shots
- 6 ways to improve your destination marketing (and why you’re toast if you don’t)
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12. May 2009
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