Every Dot Connects

Raise Funds, Raise Awareness: Effective Use of Social Media

It was my privilege today to speak to the Texas Council on Family Violence Executive Directors’ Conference. TCFV is a statewide organization representing a network of domestic violence programs that provide direct services to victims and their families. Here are the slides from my presentation. Raise Funds, Raise Awareness (Social Media) View more presentations from [...]

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A different breed: what to expect from bloggers

I’m getting ready to leave on a press/media trip to Hutchinson, Kansas;  several of the city’s public relations and marketing folks decided that bloggers and wired writers offer a different way to get the word out about their destination. My travel-related posts will be over on my Family Travel blog and the Perceptive Travel blog, [...]

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Twitter and the Dunbar Number

I’ve never been in the camp of those who follow back every one who adds them on social networks. While the reason people reciprocate all follows-it does seem the polite thing to do-is understandable, I know I’ll never be able to have any kind of meaningful interaction with all of them (over 6,000 now on [...]

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Escaping the geek bubble at Austin’s Metropolitan Breakfast Club

“Birds of a feather….” Connie and I do realize that when you spend a lot of time around the feathered tribe of tech-savvy folks (thereby miraculously becoming two of Austin’s Social Media Mavens) it can be easy to forget that not everyone’s world revolves around LinkedIn, Facebook, Twitter and blogging, aka “the tech-o chamber.” As [...]

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Tips for South by Southwest Interactive (SXSWi) from a local

It’s that time of year again, when the tech universe is abuzz with the digital creative delights of the South by Southwest Interactive (SXSWi) conference in Austin, Texas. Since I live in the Austin metro area and this is my third “South by,” I thought I’d update last year’s post on why SXSWi is like [...]

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