The “fam tour” or “familiarization tour” is standard practice by which tourism boards and Convention and Visitor’s Bureaus (CVBs) introduce their destinations to media people. In the past, such tours have been filled with only print and broadcast media representatives. Not any more. One example in progress right now is the “So Much More Hawaii” [...]
Continue reading...Tuesday, May 12, 2020
(This is an Open Letter guest post from travel expert Tim Leffel, who wants to help public relations (PR) and marketing folks who are stumbling around in the dark regarding Web-based tourism development. Anyone who still deals with a recalcitrant boss about these issues, even if you aren’t in travel and tourism, will find something [...]
Continue reading...Friday, January 30, 2021
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I’m doing some writing and marketing work for the travel site UpTake; in addition to hosting my Carnival of Cities blog carnival periodically on their Attractions blog, I’ll be covering travel industry social media topics on the UpTake Travel Industry blog. To get started with a bit of a bang, I wrote two posts this [...]
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Saturday, May 30, 2020
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